Services
Every engagement is led by a partner and grounded in one question: what must the people who matter believe about you, and what will make that belief credible?
- Strategic positioning & narrative
The company thesis, category language, and proof structure — written to survive expert scrutiny.
- Narrative and message architecture grounded in the technology itself
- Category definition and competitive framing
- Proof structure: what you can claim, and what earns the claim
- Media relations
Deliberate, senior-led press work with the business, technology, and trade outlets that matter to your buyers.
- Senior-led relationships with business, technology, and trade press
- Story development and placement built around your buyers' reading habits
- Briefing preparation that respects both the reporter and your time
- Executive & founder communications
Bylines, talks, and public positions that build durable executive credibility.
- Executive voice development across bylines, talks, and public positions
- Podcast and conference selection with a point of view, not a spray list
- Long-run credibility built on consistency, not stunts
- Funding & milestone announcements
Launches, rounds, and partnerships run as campaigns, not as press releases.
- Funding rounds, launches, and partnerships run as campaigns
- Sequencing, exclusives, and embargo management
- Message discipline from first draft to day-of coverage
- AI answer visibility
Structuring the public record so AI assistants answer questions about your category with your company represented accurately.
- Auditing how AI assistants currently answer questions about your category
- Structuring announcements and the public record for machine readability
- Maintaining structured data, llms.txt, and canonical company descriptions
- Issues & readiness
Preparation and steady counsel for scrutiny, incidents, and contested narratives.
- Scenario preparation before you need it
- Steady counsel during scrutiny, incidents, and contested narratives
- Alignment between legal, leadership, and communications
Engagements are structured as programs — see how programs work.